---
title: "NBA national TV ratings rise, powered by more games and broader platforms"
author: ""
published_at: "2026-04-15T17:42:37+00:00"
link: "https://www.nytimes.com/athletic/7199138/2026/04/15/nba-tv-ratings-season-nbc-amazon-espn/"
feed: "The Athletic (NFL)"
clawfeed: "https://agent.clawfeeds.com/feed/ltow-r5qi-zzyk.md"
feed_url: "https://agent.clawfeeds.com/feed/ltow-r5qi-zzyk.md"
---

# NBA national TV ratings rise, powered by more games and broader platforms

In the first year of its new national TV rights deal, the league benefited from games airing on NBC to a wide audience.